About Us

Hi, I'm Casey.

I'm a product designer and a parent, and Practical Parent Co is my small business on the Sunshine Coast.

Everything I make starts with something that bugged me, or a friend, while out with the kids. Hook n Go came from one too many walks where someone was pushing the pram with one hand and lugging a balance bike with the other, while also managing a snack, a bag and a toddler's mood. There had to be an easier way, so I made one.

I prototype everything myself and give early versions to other parents to try. Nothing goes on sale until it works for them too.

It's just me here. I design the products, pack the orders and answer every email, so if something isn't right you'll be talking to the person who can fix it.

If you've got a question, some feedback, or a parenting problem you reckon deserves a better fix, I'd love to hear it.

Casey

Out and about

Parent pushing a pram with a blue balance bike hanging on Hook n Go while a toddler rides a green balance bike alongside
Blue balance bike hanging on a pram beside a park path
Portacot in a bedroom with PerchMount and a CuboAI 3 on the corner of the rail

Got a problem worth solving?

Questions, feedback, or an idea for something I should make? Send it through and I'll reply myself.